Our Business:
- Sponsorship
- Marketing & Communications Consultancy
Hands in Hands!
Networking + technical know-how = best delivered service
Star Sponsorship & Consultancy works with specialists for each project needs. Besides the managing director, suitable staff works on demand, after a check of customers' requirements, case by case.
Fernanda Villas-Boas, the managing director, brings over 25 years' experience on the marketing and communications field of different industrial segments of global companies and Start-ups, having assumed various executive positions and consulted companies key staff, as freelancer. Her CV includes positions at the Car Industry having been member of the board of PSA Peugeot Citroen Latin America and Formula1, where she was head of Communications of the Toyota Team.
As sponsor hunter, she worked in projects for cultural, social and sports sponsoring. Artists like Madonna, Pavarotti were few examples of sponsoring management/activation. In social sponsoring a project of the Ayrton Senna Foundation in its early stage were part of Fernanda's responsibility. In the sports hunting scene, plenty of good projects were under her supervision like Formula 1 teams, FIVB, Benfica Soccer Team, Olympics, etc.
Offered Services
Our core competencies:
Marketing and Communications
Our staff can help yours to issue marketing and communications strategies (including crisis management), operational plans, fixing the required budget and time line with the best trained team. You save money and time, by hiring an outsider team/individual to make a check up of your existing team/strategies. optimizing KPIs that could and should be achieved with the same men force. The experience, shows that the majority of the projects just need few adapting features to increase performance. A good example is introducing internal and external communication tools (digital (including AI tools) + traditional) that connect diverse stakeholders.
Sponsor Hunting
Get the best return on investment for your company, by trusting our staff's expertise on the sponsoring field. They detect the best project that fits to your company goals and values. Your brand awareness will surely increase with the best sponsorship project/contract.
Sponsoring activities are important marketing channels to place branding and launch new products in the global market, bringing the brand closer to potential clients’ leisure time.
Our competent team will accompany you from the beginning of negotiations with the sponsoring entities, preparing your marketing strategy with your marketing team and presenting it to the sponsored company, throughout the contract issuing and signing meetings until the activation activities. And if wished, accompanying your guests to the sponsored events.